AskPatty Has Found a Home at Crawford Buick GMC

Crawford Buick GMC AskPattyThere is, unfortunately, a long-standing stigma that interest in and knowledge of automotives—from playing with Hot Wheels or RC Cars in youth to understanding the troubles that may be plaguing your vehicle as an adult—is primarily a male-centric characteristic.  Furthermore, this kind of thinking has served to breed a backwards mentality at certain auto dealerships, creating a “boys’ club” environment in the offices and on the showroom floors that can be quite uncomfortable for female employees to work in and for female customers to purchase from.

Fortunately, there is AskPatty.com, a company that prides itself as “a safe and reliable source for expert automotive advice and research.”  They aren’t kidding about the expert part.  Jody DeVere, CEO of AskPatty.com, has her own series on Ehow.com and AutoNet TV, has spoken at dozens of engagements across the nation, and published articles in the New York Times, Wall Street Journal, and Forbes Autos.

In addition to helping consumers by offering them news, tips, and information, AskPatty.com also services the automotive industry by helping auto dealers, tire dealers, collision centers, and auto service and repair centers better market toward their female demographics.

These services include training and certifying employees and owners of these businesses in the art of attracting and selling to their female constituency, as well as methods for retaining their valuable business and capturing their loyalty.

We here at Crawford Buick GMC would like you to know that our dealership is AskPatty Certified Female Friendly and that it is our primary goal to ensure that all customers feel welcome and comfortable in their shopping experience.

To celebrate our AskPatty certification, we would like to offer Ask Patty Discount Day every Thursday.  On Ask Patty Discount Day, all female customers who use our Service Department and pay their bills with us will receive an additional 10% discount in addition to any other applicable discounts.  We hope to see you down at Crawford Buick GMC soon!

Buick Celebrates Eleven Decades as an American Automaker

1931 Buick SedanVery few car companies have reached as many milestones as Buick has. This year the automaker celebrates its 110th birthday and highlights a legacy that spans 11 decades of constant innovation. Buick has become one of the mainstays in the General Motors brand, having survived the axe a few years ago and becoming a true survivor. Buick is currently the oldest active American automobile brand, and one of the oldest automotive brands in the world.

The Buick Motor Company was founded by David Dunbar Buick on May 17, 1903 in Detroit, Michigan. The Buick Model B, Buick’s first production vehicle, was offered to retail customers as a 1904 model. The first of the Model Bs off the assembly line was sold to Doctor Herbert H. Hills of Flint, Michigan, and ironically decades later the brand developed a reputation as a “doctor’s car”. Today Buick makes a variety of luxury cars including LaCrosse, Verano, and the very popular Enclave crossover.

“Consistency, longevity, reliability. Those are the words that come to mind when you talk about Buick,” said Leslie Kendall, curator of the Petersen Automotive Museum, in an interview.

In early 2013, Buick was named Best Value Luxury Brand in Kelley Blue Book’s 2013 Brand Image Awards. With elegant designs, efficient performance, and tech-savvy interiors, Buick shows no sign of slowing down anytime soon. Happy Birthday, Buick!

GM Leads All Automakers in Initial Quality Awards

2013 SierraYou’ve always known you can find quality vehicles from Crawford Buick GMC, but the results of the latest J. D. Power and Associates Initial Quality Study are able to back up those claims. General Motors had a total of 15 models in the top three positions of their segments, and many of these award winners can be found now on our sales floor!

GMC was the top ranked non-premium brand in initial quality. The GMC Sierra LD was the Segment Award Recipient for the Large Light-Duty Pickup category and the Sierra HD ranked second among Large Heavy-Duty pickups. The 2013 Initial Quality Study incorporates responses from over 80,000 drivers who purchased or leased a new 2013 model year vehicle and were surveyed at 90 days of ownership.

“Nothing energizes us more than receiving the verification of quality from our customers,” said Alicia Boler-Davis, vice president Global Quality and U.S. Customer Experience at General Motors. “The overall ownership experience of the people who buy our cars and trucks is founded on providing vehicles with innovative technologies, while ensuring the highest levels of initial quality and long-term quality and services they can rely on.”

Find your next quality award winning GMC truck now at our El Paso dealership. Experience quality that lasts from Crawford Buick GMC.

Encore Joins All Other Current Buick Models as a 2013 IIHS Top Safety Pick

2013 BuickThe weather is warm, the sun is shining, and school is out for the summer: yes, summer travel season has arrived. Before you pack up your family hauler this vacation season, ask yourself, is this vehicle safe enough to carry my precious cargo to our destination? Well, if you’re driving any of the five current Buick models, the answer is yes. Recently the 2013 Encore earned an Insurance Institute for Highway Safety 2013 Top Safety Pick, which means all five models in the brand’s showroom now share this distinction.

To earn a Top Safety Pick nod a vehicle must score the highest rating possible in all four tests performed on it. In addition to an IIHS Top Safety Pick, the 2013 Encore also received a 5-Star Overall Vehicle Score from the National Highway Transportation Safety Administration. New for the 2013 model year, Encore is a compact luxury crossover with high efficiency in a smaller package.

“Safety is a top priority in Buick’s product renaissance, as evidenced by receiving these latest safety accolades for Encore,” said Gay Kent, GM executive director of Vehicle Safety. “Our customers can have confidence in the safety performance of every Buick for sale today.”

The entire safe and stylish Buick lineup can now be found at Crawford Buick GMC. Visit our El Paso dealership before you head out for your summer adventures. Find more information on any current Buick vehicle at www.crawfordbuickgmc.com.