Buick Encore First in its Class says J.D. Power APEAL Study

2013 Buick EncoreeThe Buick Encore is at the top of its class, according to J.D. Power’s APEAL study released last week. The study ranked the Encore higher than every other model in the Sub-Compact CUV segment, establishing its dominance in the category after J.D. Power recognized the Encore as the “Highest Ranked Sub-Compact CUV in Initial Quality (in a tie)” just last month.

Its big brother (or is it a sister?), the Buick Enclave, ranked among the top three in the Midsize CUV category.

The APEAL study is based on more than 83,000 responses from consumers who were asked to rate their satisfaction with their newly-purchased car, based on a total of 77 attributes such as design, comfort, performance, features, and style.

“Recognizing the Encore demonstrates the effort and attention to detail given by our engineers and designers,” said Tony DiSalle, vice president of Buick Marketing. “This award reinforces our focus on putting the customer at the center of everything we do.”

Come check out the lovely Buick Encore and Enclave at the Crawford Buick GMC dealership, where we’ll be happy to show you around and answer any questions you may have about our class-leading vehicles.

GMC Vehicles to Appear On-Field in Madden NFL 25

Madden GMCGMC is proud to be the official vehicle of the National Football League; their partnership has resulted in, among other things, the GMC Never Say Never Moment of the Year Award, which recognizes top performances by players such as Tony Romo, Adrian Peterson, and 2012 award-winner Torrey Smith.

Now GMC’s involvement in all things NFL is taking the next natural step into the digital realm and onto the field for the twenty-fifth annual installment of the number one leading cause of fake sick days in the nation: EA Sports’ Madden franchise.

Madden NFL 25, which will hit stores August 27 of this year, will have GMC as its official vehicle and will utilize the digital likenesses of the all-new 2014 GMC Sierra and current-year model Yukon, Acadia, and Terrain.  It’s fitting then, given that last year’s installment featured Detroit Lions WR Calvin Johnson on its cover and this year’s current-gen versions will feature legendary Lions RB Barry Sanders, that the Detroit-made 2014 Sierra Denali will be awarded to the in-game Super Bowl MVP.

Additionally, the GMC/EA Sports/NFL triumvirate is offering Madden fans the opportunity to win tickets to EA’s Tiburon studio in Orlando, Fla., where they’ll spend the day with programmers and feasting their eyes on the game before it becomes available to the public.  Details on the contest, which runs through August 1, can be found at www.GMCMadden.com/NFL.

Here at Crawford Buick GMC, we’ve got great deals on new and current GMC Sierra, Yukon, Acadia, and Terrain, the latter three of which offer available with rear seat entertainment system that will enable you to play Madden NFL 25 on the go.

If you’re one of the many Americans who will be inexplicably truck-sticked a bad 24-hour bug on August 27, we won’t tell.  Just rest assured you take some of that time off to come down and see us at Crawford Buick GMC; we’ll be hard at work!

In the Battle of AC vs. Windows Down, the Winner is Not Clear Cut

AC vs. Windowns DownIt’s summer time, and that means it’s going to end up getting uncomfortably hot outside.  Being that it’s Texas and, as we all well know, everything tends to be bigger in Texas, that means higher temperatures and more stickiness than you can…well, shake a stick at.  You’re going to have to make a choice.  Draw a line in the sand.  Pick a side.

It’s an age-old battle that ranks up there with some of the greatest conflicts mankind has ever known:  Pepsi versus Coke, King Kong versus Godzilla, Batman versus Superman, Aliens versus Predator (this is limited to the comics, PC and arcade games, and maybe a novel or two because, come on, those movies?), and to be versus not to be.

Lend your voice and be heard in one of the most important philosophical arguments in the history of our species: air conditioner versus rolling the windows down.

There can only be one.

The gentlemen at Mythbusters found that cooling a car by rolling down the windows saved more fuel (and subsequently had their Mythbusting debunked) , and the Department of Energy itself acknowledges the strain AC puts on your car while not discounting the effect that drag has on fuel economy.  Like most partisan political efforts, it would seem that both arguments have their defenders and they are by and large sending out mixed messages and confusing signals.  So which is it?

The brilliant folks over at HowStuffWorks have posted a logical, in-depth analysis, which finds that there indeed can be two.  In fact, they suggest that using both methods is the way that will enable drivers to be the most efficient when it comes to fuel efficiency and coolness.

Crawford Buick GMC wants you to keep cool this summer.  Believe us, there’s nothing worse than wearing the clothes you just got back from the dry cleaner and sweating through them before you even get to work.  So we suggest tempering your windows down-AC ratio accordingly to fit your situation and maximize your vehicle’s potential while maximizing your comfort.

When you’re on the highway, use the air conditioning to improve aerodynamics and eliminate the drag that would be created by driving with the windows down at speeds in excess of 50 mph.

In slower city traffic, roll the windows down to cool your car.  Reduced speed creates less drag and will be less burdensome to your car than running the AC.

Being flexible and being aware of your vehicle, ultimately, will help you save a little bit more at the pump.  Do you crank the air when the heat is on?

Crawford Buick GMC Welcomes You to its Preferred Owner Program

Crawford AutosIf you’re anything like us, you like to walk into an establishment that you frequent and feel like it’s working for you right away.  You want to walk into the pizza parlor and find that they’ve already started making your pizza because they know what you get.  You want your hair stylist to know exactly how much to cut and where to stop.  You want every dollar and every cent that you spend to buy you not only a quality product or service, but also the appreciation of the business to which you are pledging your patronage.

In this spirit, Crawford Buick GMC has begun its own customer appreciation program; we call it the Crawford Preferred Owner Program, and we’ve created it to work for our loyal customers.  By signing up for the program, you will receive a $200 credit toward the purchase of a new vehicle and $25 for your next visit to our service center.

From there, you earn 5% off all service expenses incurred and, when using Points Plus through Crawford’s Preferred Owner portal, an additional 1-35% in service credits with no maximum.  The program can be used at any of over 400 major retailers who specialize in everything from electronics and apparel to sporting goods and entertainment.

See the Crawford Preferred Owner Program page for more information or stop on down to Crawford Buick GMC to get signed up and start your saving now!