Category Archives: GMC Terrain

GMC’s Precision Ad Campaign partners with Pro Athletes

GMC LogoIt appears GMC has been hitting the gym to not only bulk up the look of its newest lineup, but also to partner with pro athletes in its newest ad campaign entitled “Precision.”

Highlighting the car company’s dedication to accuracy and detail found in its design and engineering accomplishments, one TV ad entitled “Fastball” features a San Francisco Giants left-handed relief pitcher throwing the ball over the corner of the plate, striking out his opponent with great skill and—obviously—precision. GMC’s precision ad campaign also features Harrison Barnes of the Golden State Warriors and menswear craftsmen.

“For discerning GMC customers, Professional Grade has evolved to mean exacting attention to detail and fine craftsmanship in everything they do and purchase,” Duncan Aldred, vice president of GMC sales and marketing, said in a statement. “Precision is a core attribute of the brand and is reflected in GMC’s continued momentum.”

The GMC “Precision” lineup includes the Acadia SUV, Canyon midsize pickup, Savana van, Sierra full-size pickup, Terrain crossover, Yukon, and Yukon XL SUVs, so be sure to visit Crawford Buick GMC.

Big Changes Coming to the GMC Brand

changes coming to the GMC brandIn a recent interview with Edmunds.com, Buick-GMC Vice President Duncan Aldred laid out some possible changes coming to the GMC brand. Among these changes was the introduction of a new flagship SUV, as well as the possibility of a vehicle that could challenge the Jeep Wrangler.

Aldred took on his position earlier this year, and already has big plans for the brand, “I have come here to do a job and change the face of the brand,” he declared.

While Aldred said GMC currently doesn’t have any plans to add new models to the lineup, the automaker is still in the brainstorming stage. He said, “There is plenty of room everywhere in the hierarchy.”

If GMC goes through with these additional models, it could really help redefine the brand and give it a more specific mission. Perhaps GMC could focus more on offering off-road type vehicles, as well as vehicles that can haul and tow your boat and camper.

The current GMC lineup includes the GMC Canyon, Sierra, Terrain, Acadia, Yukon, and upscale Yukon Denali. What type of vehicles would you love to see GMC add to its lineup?

GMC Experiences Great May Sales

The GMC Sierra, Terrain, and Yukon lead the way to a great month for the GMC brand. GMC experienced its best May since 2007 with retail sales up 15% and a total year-over-year increase of 8%. GMC says that customers love their lineup because of its reliability and diversity.

GMC experiences great May sales
GMC Yukon Available at Crawford Buick GMC

The brand states that many of its customers are trading in their old heavy-duty trucks and opting for the Sierra HD featuring the Duramax Turbo Diesel engine. Customers love the towing capacity, quality, and dependability they get from the GMC Sierra HD.

The 2014 Terrain experienced its best month ever with retail sales up 13% from last year and total sales up 11%. Customers who have purchased the Terrain note its excellent safety features and top rating from IIHS. GMC hopes to continue positive sales growth with the introduction of 4G LTE on 2015 models debuting at dealerships this summer.

Along with the Sierra and Terrain, the 2015 GMC Yukon had an excellent month in May. 76% of retail sales came from the full-size SUV with a year-over-year retail sales increase of 138% and total sales up 10%.

As you can see, GMC vehicles are dependable, reliable, and comfortable so it’s easy to see why GMC had such a great month. If you are interested in a Sierra HD, Terrain, or Yukon, stop by and see us in El Paso!

2015 GMC Terrain to Feature 4G LTE

Terrain to Feature 4G LTE
2014 GMC Terrain Available at Crawford Buick GMC

The 2015 GMC Terrain and Terrain Denali will be the first GMC vehicles with 4G LTE capability and the team here at Crawford Buick GMC couldn’t be more excited! 4G LTE will give your vehicle the ability to transform into a Wi-Fi hotspot giving passengers the ability to surf the web and download movies, music, and games to their laptop or handheld devices.

This all-new technology will feature an antenna that is more powerful than those found in smartphones which will give you and your passengers the best connection possible. The 4G LTE service will be made available through OnStar. The Terrain will be the first new vehicle with the service, but the Sierra, Yukon, and Canyon will follow close behind.

GMC hopes that this service will be great for family travel making the Terrain the perfect place for it to debut. OnStar 4G LTE will be included on your new Terrain for 3 months or 3 gigabytes as a trial offer. If you would like to purchase a data plan for your new vehicle, they start at just $5 a month!

At Crawford Buick GMC we cannot wait to see how the 4G LTE service can enhance our customers’ driving experience when it hits our lot this summer! If you would like to learn more about this new technology, give us a call at (866) 439-7101!

Presidents Day Specials at Crawford Buick GMC!

Now is the perfect time to visit your El Paso Buick GMC store, Crawford Buick GMC! This month, step up into a GMC Sierra, upgrade to a brand new Buick, or get more fuel for your dollar in an all-new GMC Terrain.

Celebrate Presidents Day throughout the month of February here at Crawford Buick GMC and get $500 Presidents Day cash on the 2014 Terrain or 2014 Sierra. Right now you can you can get the all-new 2014 GMC Sierra regular cab with two years of scheduled maintenance for only $199 per month! Looking for a small SUV with excellent fuel economy? The 2014 GMC Terrain offers an EPA-estimated 32 mpg, making it the best in its class!

More Americans than ever are upgrading into a new Buick vehicle and experiencing all of the new innovative technologies, comfort, and luxuries Buick has to offer. Visit Crawford Buick GMC this Presidents Day and earn $500 Presidents Day cash on a 2014 LaCrosse or 2014 Verano. “If you don’t know our luxurious lineup, you don’t know Buick.”

Be sure to stop by our dealership for our Presidents Day Sales and Specials! The friendly, professional and knowledgeable  sales team here at Crawford would love to help you find the perfect new Buick or GMC vehicle!

FLASH: Get preferred pricing* on all remaining new 2013 Buick & GMCs!

*Example: 2013 Buick Verano. STK #B130623, MSRP $24,470, preferred price $23,935, rebates $2,500 SALE PRICE: $21,435

*Disclaimer: Not available with some other offers. Please see dealer for full details.

2013 GMC Terrain and Terrain Denali Named Consumers Digest Best Buys

GMC TerrainHow do you determine if a vehicle is considered a ‘best buy’? For over 50 years, Consumers Digest has been scrutinizing new vehicles and handing out their annual recommendations for automotive best buys. Consumers Digest defines a ‘best buy’ as “vehicles that deliver the best value for the money” after evaluating and analyzing new vehicles on specific attributes. We are happy to say the 2013 Terrain and 2013 Terrain Denali have both earned a designation as a 2013 Consumers Digest Best Buy in their respective categories.

With impressive fuel economy ratings and quiet high-quality interior, the 2013 GMC Terrain is a favorite among affordable compact SUVs. The Denali trim is new for 2013 and features upgraded luxury amenities and high-tech options. The 2013 Terrain is ideal choice for a family hauler with its smooth ride and numerous safety features. This compact SUV was recognized as a Top Safety Pick by the Insurance Institute for Highway Safety. Features on the Denali trim include a sunroof, leather steering wheel with controls, navigation, remote engine start, back-up camera, premium sound system, climate control, and an onboard hands-free communications system.

Come experience the total package in a compact SUV in the form of the 2013 GMC Terrain. Test drive the Terrain and Terrain Denali at our El Paso dealership today. Learn more about these exciting vehicles online at www.crawfordbuickgmc.com.

Buick and GMC Vehicles Win Big in Texas

The Texas Auto Writers Association has just announced the winners of the 20th annual TAWA Truck Rodeo. Buick and GMC proudly swept four award categories this year.

The 2013 Buick Enclave was crowned ‘CUV of Texas,’ one of the rodeo’s top three awards. Since the luxury crossover has yet to even arrive at dealerships, this will be a great promotional tool for the new Enclave. The 2013 Enclave also took home the award for “Full-Size Luxury Crossover.”

Two other vehicles were highlighted by the Texas Auto Writers Association this year. The 2013 GMC Acadia won the “Full-Size Crossover” category while the 2013 GMC Terrain won “Mid-Size Crossover.”

“These latest awards for the Enclave, Acadia and Terrain come from one of the nation’s largest and most important vehicle markets,” explained vice president of Buick and GMC Marketing, Tony DiSalle. “Texas drivers are also some of the most demanding- especially when it comes to utility vehicles- so this is high praise.”

This year marked the 20th anniversary of the TAWA Truck Rodeo. All vehicle winners were selected by the members of the TAWA using a Board election method. Over 60 vehicles were evaluated at the historic Knibbe Ranch in Spring Branch this year.

“There are really no losers in this event,” explained TAWA president Michael Herzing. “The big winners are the consumers of Texas, the No. 1 state in the nation for trucks and sport utility vehicles.”

GMC Truck Month Brings Big Savings to Crawford Buick GMC

GMC Truck monthGMC has a long standing history of making capable quality trucks to suit drivers’ needs. Today’s GMC truck lineup includes vehicles built to haul both passengers and cargo to various destinations in comfort and style. Crawford Buick GMC in El Paso is your go-to dealership for your next GMC truck. Right now we are celebrating GMC Truck Month and offering exceptional savings on these rugged and dependable vehicles.

The GMC Sierra is a top pick among truck lovers for its powerful engine and capable towing abilities. Available in a variety of bed and trim configurations, there is a GMC Sierra to fit any driver’s specifications. Right now, qualified buyers can receive a $2,000 package discount along with $6,000 allowance for an $8,000 total value when you trade in an eligible vehicle toward the purchase of a 2012 GMC Sierra with EXT Cab SLE Value Package. Plus you’ll enjoy one year of complimentary satellite radio.

Well qualified buyers can enjoy 0% APR for 72 months or $2,000 total cash back on the purchase of a new 2012 GMC Acadia. The 2012 Acadia is great for families needing a lot of passenger and cargo space. This eight passenger vehicle is a Consumers Digest ‘Best Buy’ and received a 5-star overall vehicle score for safety.

The 2012 GMC Terrain provides a quiet high-quality interior with upscale features. Terrain also boasts excellent fuel economy ratings, with EPA estimated ratings of 22 mpg city and 32 mpg highway. Qualified buyers can purchase the 2012 Terrain from Crawford Buick GMC with 0% APR for 60 months.

Stop by our El Paso dealership in person to get behind the wheel of one of these great vehicles from the GMC truck lineup. View offer information and details on our website at http://www.crawfordbuickgmc.com/AboutSpecials?p=GMC-Truck-Month-2012&cs:a:i=CIC_GMC_TruckMonth12_Acadia. Don’t let GMC Truck Month pass you by!

Trailer Sway Control on GMC Crossovers Makes Hauling a Breeze

Trailer Sway ControlHave you ever had to pull a load in your vehicle and had it constantly swaying on the road behind you? It’s an unsettling feeling to have an uncontrollable trailer give you the never-ending fear that you may hit something or someone. The solution: Trailer Sway Control from GMC to help making towing a steady proposition. The 2012 GMC Terrain and Acadia crossovers, both of which feature Trailer Sway Control, are now on the lot at Crawford Buick GMC.

StabiliTrak stability control with Trailer Sway Control uses sensors to measure the force and motions created by unexpected side-to-side motions caused by a trailer or other device being towed. The vehicle is able to correct these motions automatically by applying individual brakes that allow the vehicle and trailer to fall back in line. Most of Acadia and Terrain trim levels also come standard with rearview cameras, making trailer hitching easier.

“GMC customers have high demands for comfort, performance, and capability,” said Robert Krause, lead trailering engineer for General Motors. “Those qualities have to stand up to the boaters, bikers, and campers who own our vehicles.”

“For most uses, there are very few sacrifices that come with downsizing a tow vehicle,” said Krause. “The vast majority of consumers are towing smaller boats and even the smallest GMC can handle a sizeable boat and trailer. Drivers simply need to match with the necessary performance level.”

Both the 2012 GMC Terrain and 2012 GMC Acadia are now available at our El Paso dealership. Visit Crawford Buick GMC in person or check us out online at www.crawfordautos.com to view photos and information on Terrain and Acadia models.