You’ve probably seen these funky little bar codes floating around on everything from sports posters to restaurant flyers, but do you know what they are? These quick response (QR) codes connect offline customers with online content, such as special offers and coupons, product information, promotional efforts, video clips, surveys, and so much more.
Soon you’ll be seeing QR codes on our window stickers and other areas throughout the Crawford dealership. So how do you access the information contained in a QR code? To start, you must have a camera-equipped smartphone (iPhone, Android, etc). You’ll also need to make sure you have an app that reads QR codes. There are tons to choose from in the App Store, including several free versions that work just as well as the paid versions. Select one and download it to your smartphone.
From here you’re ready to find a QR code and start scanning. Open the app and point your phone’s camera at the QR code. For most apps, you shouldn’t need to physically take a picture; simply center the QR code between the bars and the app should be able to “read” the encrypted message. Next you’ll get some sort of prompt to take you to the information concealed in the code. For example, if the code was being used to provide product information, you may get a pop up on your phone asking to open the URL to the website that is linked to this product. And it’s as simple as that!
The next time you visit Crawford Buick GMC, be sure to pull out your smartphone and scan our QR codes to learn more about your next Buick or GMC vehicle!